Controlling The Corporate Conversation

Let’s talk about something a lot of small business owners shy away from... how to confidently take up space when speaking to corporate clients.

Too many creative and service-based business owners think they need to shrink themselves or over-deliver just to “win” the contract. But the truth? Corporates want to work with suppliers who know their value, and that means holding your ground in the conversation.

In this episode, I’m sharing:

• How to walk into corporate negotiations with confidence (not desperation)
• Why understanding your numbers is non-negotiable if you want to negotiate well
• The importance of realistic timelines - and how to stop saying yes to impossible ones
• Why contracts aren’t scary, and why getting legal advice is one of the smartest moves you can make
• What corporates really value in a supplier (hint: it’s not just price)

If you want to build real, profitable relationships with corporate clients, you need to show up like a business, not just a freelancer or creative-for-hire. It’s time to stop waiting to be picked and start owning your seat at the table.

Let’s get you speaking corporate, fluently and fearlessly.

If you’re ready to stop winging it and start making smarter business decisions, come and join me inside The B2B Club – my free Facebook group packed with practical tasks, monthly Q&As, and live trainings to help you get seen (and paid) by corporate clients.